Should I take my business online?

As of mid-2014, out of a population of 100 million, Pinoy internet users is now at 38 million, according to the Internet and Mobile Marketing Association of the Philippines (IMMAP). Also, last year’s stats show that Pinoys use social media platforms on an average of 53 hours a week –...
Smart Money

Breaking Bad Money Habits

Getting enough sleep, exercise, healthy diet – these habits are necessary for a longer healthier life. However, together with these good habits, every one of us is guilty of a bad habit, or two. While some habits are easier to break than others, when it comes to your financial health,...

Shoot to Sell: Tips on Taking Better Product Photos

Generally, Pinoys like to look before they buy. It’s a trait that’s innate in us – being sigurado. And it’s definitely not a bad thing, considering we all just want to make sure that whatever we’re purchasing on just about any buy and sell marketplace is truly sulit of our...
How To

How to Create an Effective Online Ad

You have a product (or a service) that you want to put up an ad for in a buy and sell online marketplace. You take photos of it from every angle possible, figure out how much you’re willing to get paid for it, pepper your advert with SALE, BUY NOW,...

5 Tips for Shopping Online

The increase in online marketplaces has made it even more difficult to find the best deals that are sulit for the Pinoy shopper. While nothing beats the convenience of online shopping – no bumping into people at the store, no walking around to haggle at the store selections, no parking...
Small Company

Should You Keep Your Company Small?

Big office, fun amenities, the latest gadgets, unlimited coffee - there are so many perks when working for a big company (not to mention, of course, the bigger pay, even more clients, etc.). This is also partly the reason why some entrepreneur's definition of success is based solely on how big...
Common Characteristics

6 Common Characteristics of Successful Small Business Owners

  All businesses are hard work. More so for small business who have employees of 500 and below. While there is no "one size fits all" theory when it comes to small business success, studies have shown that the success of a business can be accounted to these common characteristics...
Nike IG

A Social Media Manager’s Tips for Marketing on Instagram

"A picture paints a thousand words" is an old saying that's as applicable today as it was back then. Photo-sharing app Instagram has certainly taken this old phrase to new heights. Instagram has gone from a hip iOS-only app to a huge photo-sharing platform with an Android and online presence. Latest...
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